The story of Fogo
de Chão began in the mountainous countryside of Rio
Grande do Sul in Southern Brazil, where its founders were
born. Growing up, the brothers were immersed in the centuries-old
Gaucho culture, a rich blend of traditions from European
immigrants and Brazilian natives.
An important element of this culture
is churrasco, the Gaucho way of roasting
meats over pits of open fire for delicious barbecues, always
present at every festive occasion, especially family gatherings.
The young boys would
learn how to grill the meats the Gaucho way from
their fathers, becoming the caretakers of a culinary tradition
passed down from generation to generation for over three centuries.
In 1975, the two Gauchos left their homes in the
heart of the hill country and went to Porto Alegre, Rio Grande
do Sul's state capital, also known as the Churrasco
capital. There they worked their way up starting first as
waiters, then as assistant churrasqueiros, and finally
as churrasqueiro chefs, all the while developing
the Fogo de Chão concept.
In 1979 the first
Fogo de Chão opened its doors in Porto Alegre, combining
the best of the centuries-old culinary tradition of churrasco
with a focus on exceptional customer service.
In 1985, encouraged by the success of their restaurant and
frequent requests from out-of-state customers, the partners
expanded their business to São Paulo, Brazil's largest
city. By 1987 Fogo de Chão had established a respected
reputation in the city's restaurant scene and opened its second
location in São Paulo.
In 1997, in response to the continuous
requests of their loyal American customers, the brothers exported
their concept to North America, opening the doors of the first
U.S. Fogo de Chão in Dallas, Texas.
After years of challenging work and
dedication to excellence, the founders have opened locations
in several major U.S. cities. However, the dream of the two
Gauchos is not over yet. They still have their hearts
set on expanding, and continuing to draw from their passion
for sharing their culture and preserving the authentic, centuries-old
Gaucho
way of preparing meat.®
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